Perception
proton hubcap
Toyota Kijang wearing Proton hubcaps.
Is proton selling well in Indonesia? I doubt so. That market is spoilt with choices from Japanese, Korean and European brands.
Buying a Proton might just spoil their days.
It is all a matter of perception.
Proton has improved its quality by leaps and bounds since the first Saga model.
However, in my opinion, for many years, Proton was more interested in profit rather than quality.
By now, they should have learned that quality can be improved rather easily.
But to change the perception, that might take a very long time.
But if you asked me whether I would buy another Proton or not.
I would say: “Why not?”
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Khidhir
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